1. Introduction

At Willsher Digital, we’re committed to protecting your privacy. This policy explains how we collect, use and safeguard your personal data when you visit our website or contact us regarding our digital marketing services.

2. What Information We Collect

We may collect and process the following types of personal data:

• Contact details: Name, email address, phone number

• Enquiry details: Information you provide when requesting services or submitting an enquiry

• Technical data: IP address, browser type, device information

• Usage data: Pages visited, time spent on the site, interactions (via cookies and analytics)

3. How We Use Your Data

We use your data to:

• Respond to enquiries and provide digital marketing services

• Improve website performance and user experience

• Send updates or marketing communications (only if you opt in)

• Maintain security and prevent fraud

4. Legal Basis for Processing

We process personal data under the following lawful bases:

• Consent: When you opt in to communications

• Contract: To fulfil service requests or agreements

• Legitimate interests: To improve our services and website functionality

• Legal obligation: When required by law

5. Data Sharing

We do not sell your data. We may share it with:

• Trusted service providers (e.g., hosting, analytics) under strict confidentiality

• Legal authorities if required by law

• Tools used to support our services (e.g., payment processors, scheduling platforms such as Cal.com)

6. Cookies

We use cookies to enhance your experience. These may include:

• Essential Cookies – Required for basic site functionality

• Performance & Analytics Cookies – Help us understand how visitors use the website

• Preference Cookies – Remember your settings and preferences

By using our website, you consent to the use of cookies. You can manage or disable cookies through your browser settings at any time.

7. Data Retention

We retain personal data only as long as necessary:

• Enquiry data: Up to 12 months

• Client project data: Up to 6 years (for legal/accounting purposes)

• Analytics data: Anonymised and retained per provider policies

8. Your Rights

Under UK GDPR, you have the right to:

• Access your personal data

• Request correction or deletion

• Withdraw consent at any time

• Object to processing

• Lodge a complaint with the ICO (Information Commissioner’s Office)

To exercise your rights, email us at info@willsherdigital.com.

9. Data Security

We take reasonable precautions to protect your data, including:

• SSL encryption

• Secure servers and firewalls

• Limited access to personal data

• Regular updates and monitoring

10. Third‑Party Links

Our website may contain links to external sites. We are not responsible for their privacy practices. Please review their policies separately.

11. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with a revised effective date.

12. Contact

For questions or concerns about this policy, contact:
info@willsherdigital.com