The Wellness Route

Project Overview

A full web design and build for a wellbeing brand that needed a calm, trustworthy digital presence. The goal was to create a space that felt warm, human, and easy to navigate, giving users a clear understanding of the services and the ethos behind the brand.

Design Approach

The design leans into soft tones, generous spacing, and a gentle visual rhythm to create a grounded, soothing experience. I used clean typography, subtle section transitions, and a minimal layout structure to keep the focus on the content. Every element was intentionally stripped back to feel approachable, modern, and aligned with the brand’s calm identity.